Testing the limits of new banking technology
U.S. Bank explores future of identity and payment cards with high tech pilots
With today’s tech-happy consumers, providing them with the latest gadget or innovative service could lead to a happier bank customer. Banking today is about more than just parking your money in a brick and mortar facility or even with an online system. Customers, especially younger ones, expect innovation.
To that end, U.S. Bank is involved in several trials that if deemed viable, could find their way into customer’s wallets, desktops and even mobile phones.
Dominic Venturo, U.S. Bank’s chief innovation officer for the retail payments solution division, says the bank learned much from a recent six-month pilot involving near field communication with Spokane, Wash. residents as well as students from Gonzaga University.
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