ContactlessNews | AIBMS launches contactless loyalty program for small businesses

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AIBMS launches contactless loyalty program for small businesses

Wednesday, September 1, 2010

Dublin-based AIB Merchant Services (AIBMS) has announced the launch of its new customizable loyalty program for small to medium-sized businesses, according to siliconrepublic.com.

The new solution, AIBMS loyaltyplus, uses contactless tags from ZapaTechnology that combine multiple loyalty cards onto one single device accepted at AIBMS point of sale terminals.

Loyaltyplus also allows retailers to send SMS messages directly to registered shoppers, as well as receive information on their customer base to better tailor their shopping experience.

According to AIBMS, the solution was designed specifically for smaller retailers and service providers to allow them to compete with larger retail chains.

AIBMS has already piloted the program with several retailers, and is now ready to roll out the program across Ireland and the UK, according to Chris Mason, managing director of AIBMS.

Ottowa’s Spoonity is gearing up to launch an NFC-based mobile rewards program for local restaurants and cafés, reports Katana EMC.

In October, Spoonity received a $30,000 grant to develop the mobile system, which it plans to roll out early next year. In the meantime the start-up has introduced a card-based version that enables customers to ditch their various loyalty cards in favor of a single Spoonity key fob.

KDDI to launch NFC services in Japan

Japanese mobile operator KDDI has announced that it will launch NFC-based commercial services with Japan Airlines, credit card issuers, retailers and loyalty program providers, reports NFC World.

UPM, Winckel launch NFC tag store

UPM RFID and Waldemar Winckel have announced that their NFC tags will be available for purchase through the Winckel’s new Touch2go online store.

According to UPM, the Touch2go store will provide small companies, start-ups and entrepreneurs access to a variety of NFC products for use in marketing, loyalty applications or customer promotions.

O2 delays mobile 'Wallet' launch

UK mobile operator O2 is delaying the launch of its “O2 Wallet” mobile contactless payments, loyalty and transit app due to concerns that it is “not yet offering an adequate customer experience,” reports MarketingWeek.

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