Contactless Smart Cards, RFID, Payment, Transit and Security

Restaurant exec: Obstacles to overcome for contactless

Wednesday, June 4, 2008

If contactless payments are to take off, then every card produced by credit card companies in the future needs to include a contactless chip. More importantly, consumers using the card need to be better educated on how to recognize the card and how to use it. Those were just a couple of tips delivered by an executive from a major takeout restaurant chain at the recent CTST show in Orlando.

One problem is that despite promotional efforts from the major credit card issuers about simply tapping a contactless card against a reader, more education is still needed–among consumers and store employees.


During the CTST show co-sponsored by the Smart Card Alliance and SourceMedia, Gavin Waugh, vice president and assistant treasurer for Arby’s Restaurant Group, described his company’s experiences with contactless cards. It wasn’t pretty and shows that contactless technology has a long way to go before it comes close to equaling payments made the mag stripe way.

The company has implemented contactless at its 1,000 corporate-owned stores with 100% inside the restaurants, and just 80% installation at its drive-throughs. He said that some existing stores’ drive through areas weren’t conducive to having a contactless reader which could have caused longer lines. The company’s franchise operations aren’t required to implement contactless technology. While he did not present figures on the number of franchisees, he did say there was interest from them to implement contactless.

There are 533 words in the rest of this article …

Library Access Required

Library subscribers have access to the full archives of more than 10,000 original news items and feature articles published by AVISIAN’s suite of ID technology publications (ContactlessNews.com, CR80News.com, DigitalIDNews.com, FIPS201.com, NFCNews.com, RFIDNews.org, SecureIDNews.com, and ThirdFactor.com).

For just $49, you receive unlimited password-protected access to content on all of AVISIAN’s sites for an entire year. Your subscription helps fund the continued creation of independent, insightful content. Find out more.

Sign in as a Subscriber

If you are already a subscriber, you may sign in now. Enter your Email Address and Password and click Sign In.

Email Address →
Password →
Action →

If you have forgotten your password, enter just your Email Address, and click Send Password.

Email Address →
Action →

Auriemma Consulting Group is set to launch a comprehensive consumer study on the future of the mobile wallet.

The study comprises an overview of the current state of the UK mobile wallet space and attempts to answer “What comes next?” after launch. To determine the next stage of the mobile wallet, the study examines the features and benefits consumers expect on mobile wallets, and potential ways to expand the mobile wallets’ capabilities.

read more »

Romanian bank BRD, a unit of Société Générale, has selected Oberthur Technologies to supply multi-application payment cards. These cards have payment scheme applications, as well as the ability to host transport, access control, PKI or biometric apps.

read more »

Albron, an independent caterer in the Netherlands, will offer biometric- and contactless-based payments in its restaurants thanks to a newly signed agreement with pan-European payment processor Equens.

read more »

Hooters Restaurants has implemented biometric fingerprint readers as a means to prevent loss in transaction and payroll fraud at the restaurant level.

Hooters contracted with DigitalPersona Inc. to install the provider’s U.are.U fingerprint readers with ITWercs Point-of-Sale software in restaurant units. Hooters employees use the readers to authenticate transactions and clock in and out for shifts.

read more »

On Track Innovations (OTI) has received an order for 30,000 of its NFC and contactless payment readers for deployment in the U.S.

OTI did not reveal who will receive the readers, but assured that the devices would be used to support the migration towards contactless payments and NFC in the U.S.

read more »

MarketsandMarkets has released a new report predicting that the NFC applications market will surpass $10 billion by 2016 at a compound annual growth rate of 38% from 2011 to 2016.

read more »

Subscribe to the Contactless News Library
Gain access to the largest collection of Auto-ID analysis on the Internet.