Contactless Smart Cards, RFID, Payment, Transit and Security

Snapper to make smart card debut

Monday, April 21, 2008

Beginning in June, people in Wellington will be able to pay for bus tickets and everyday items in stores using the Snapper card, a contactless smart card that investor Infratil hopes will become more widely used than conventional eftpos cards, reports New Zealand’s Stuff.co.nz.

Infratil has set up a subsidiary, Snapper Services, to market the cards. Snapper Services has teamed up with ANZ National Bank to ensure Snapper cards can be used as eftpos cards. To accept Snapper, retailers would need an eftpos terminal with a contactless card reader. Peter McLeod, managing director of ANZ National subsidiary Eftpos New Zealand, says these readers cost about $200, but they will probably be leased with eftpos terminals and will soon be standard equipment.


Snapper Services general manager Charles Monheim says Snapper is the “natural successor” to eftpos for low value transactions. “Not only will it be used for small value purchases, parking and public transportation, but it is our expectation it will be used in various ways for access control and loyalty schemes.

Bus passengers will be given a 20 percent discount if they use Snapper instead of cash, which is being currently being tested on a bus line. Monheim says Snapper is similar in concept to London’s Oyster cards and the Octopus card in Hong Kong. “Snapper” was chosen as the brand to continue the nautical theme.

Oyster cards are now used to pay for more than 36 million trips a week. “We are trying to do something similar here on a national scale. And Wellington is the place we are starting because one of the first organizations using it will be NZ Bus.

Consumers will have to buy Snapper cards but will not be charged eftpos fees. Retailers will instead cover transaction charges. Cardholders will be able to refill Snapper cards by credit card over the Internet by clipping their card to a USB device that plugs into a computer.

The USB chargers will be sold separately. Snapper will also be available in the form of a USB stick, which can be plugged directly into a computer. The cards and readers are being sourced from Korea, but much of the intelligence behind Snapper was developed in New Zealand by Petone-based online database pioneer Eyede, according to the report.

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The Smart Card Alliance Transportation Council has published a white paper examining how the transit industry can best make use of NFC technology.

“One of the major challenges facing transit agencies today is how to capitalize on the ever-growing popularity of mobile phones with a solid mobile strategy,” said Transportation Council Chairman Craig Roberts. “This white paper builds on the knowledge base developed in earlier white papers to foster a greater understanding of NFC technology, explain its role in the transit industry, and shed light on key issues facing the transit industry in developing a mobile strategy.”

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SmartPay has announced that it will add Snapper payments, Aukland’s contactless transit card, to its retail network via the company’s PAX EFTPOS terminal range.

According to SmartPay CEO Andrew Donaldson, accepting Snapper payments is a “logical extension” for the company, which boasts New Zealand’s largest client base for mobile and hospitality payments.

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The Paris Metro’s 2013 Navigo transit card may come with a new feature that enables users to top up their card accounts via mobile phone, according to the Verge.

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Global Industry Analysts Inc. released a report forecasting the outlook on the global smart card market to reach 10.9 billion units by 2015.

GIA credits the growth driven largely by major initiatives in the financial, government and security sectors, with the telecom sector at the way ahead of the pack as the largest end-user. Increasing usage of contactless technology, newer applications and mandatory EMV migration across countries are also major drivers boosting the global market for smart cards.

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India transport operator Ahmedabad Janmarg Ltd. has launched a smart transit card for commuters traveling on the region’s bus system, according to ISO&Agent.

The agency began a six-month trial and August 2010 followed by a soft and silent launch in January 2012. The card is available now for a nonrefundable fee of 25 rupees ($.50 US cents) and allows commuters to travel for up to 100 minutes on one bus, for the minimum fare.

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Cheshire Integrated Transport Services teamed up with Applied Card Technologies (ACT) and sQuid to expand a UK smart card offering to the West Cheshire College and Chester College campuses.

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