Wednesday, March 30, 2005 in News
“One of the trials of its NFC tags is being carried out by a partner on nearly 1,000 NFC-enabled posters in London. By positioning an NFC-enabled mobile phone or PDA within 10 cm of one of the posters, a person can download information stored about a specific item advertised on the poster. Information about the specific item featured on the poster will not be stored on the NFC tags but on back-end servers. When the phone reads the NFC tag’s unique ID number, it sends that number to a back-end server database. Based on the tag ID number it received, the server directs the phone’s browser to a URL for a Web site where the requested information can be downloaded. By storing the information on back-end servers rather than on the NFC tag, data can be changed without requiring a visit to the site where the tag is located in order to replace or rewrite the tag. ”
