Ask the Experts: Matt Trossen, President, Phidgets USA
Matt Trossen is President of Phidgets USA
Would you call your RFID customers hobbyists, academics, professionals – perhaps all of the above?
The correct answer is “all of the above” since we do indeed see orders from all walks of life and industry levels. However, there is a slant towards the hobby and academic crowd. As our reader is low cost, short range and designed to for hobby and academic level buyers, it isn’t feasible for use in many industrial applications. Our more professional level customers tend to be using our reader for purposes such as demonstrations, prototyping, or proof of concept engineering. We have sold a few of our RFID kits to Microsoft, I wouldn’t exactly call them “hobby” users :) I can only hope that they didn’t find their way to the reverse engineering department!
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